We are very proud of the projects the Virtual Presence team has helped deliver in the past. All of our showcases were sold, delivered and worked on during our time at Musion. Virtual Presence itself did not deliver these projects, however the skills and knowledge required at the time lives on in the Virtual Presence team. Projects delivered solely by Virtual Presence are clearly marked.
PROJECTS
Lamborghini: Huracán Avio
SEPTEMBER 2016
Associated with Lamborghini was the perfect way to enter the Indian market...
LEXUS – DESIGN INTERUPTED
SEPTEMBER 2013
‘Lexus Design Disrupted’ featured supermodel Coco Rocha...
MICHAEL KORS
MAY 2014
To celebrate Michael Kors’s new China flagship store, a private 30,000 ft2 jet hanger...
FOREVER21
MARCH 2011
Holographic equivalents walked the length of the catwalk, disappeared into starbursts and climbed invisible staircases...
TUPAC
APRIL 2012
The late rapper – shot dead in Las Vegas in 1996 – appeared to take the stage at the festival after a tribute performance of his hit ‘California Love’...
BASE CHECK
OCTOBER 2012
BASE Check, a new mobile tariff for Belgium’s urban youth, included a free Spotify account and city guide mobile app explaining exciting things to do in Brussels...
25th BRITISH FASHION AWARDS
DECEMBER 2009
The Royal Courts of Justice hosted the British Fashion Council’s (BFC) 25th award...
MAX MARA – ‘FANTASTIC JOURNEY’
JULY 2012
A compelling holographic launch show titled ‘Fantastic Journey’. This was to celebrate...
RANDSTAD
OCTOBER 2010
Randstad’s CEO took an unprecedented step when, fuelled by his ambition to speak personally to every single employee on the day of the company’s 50th Anniversary...
EE LIVE
DECEMBER 2012
Each ‘EE Live session’ began with an in-person holographic speech from CEO Olaf Swantee...
YOTA – SWAN LAKE AFTER PARTY
JULY 2010
Yota, the Russian telecommunications provider, worked with Sharad at Musion for the world’s first virtual ballet performance.
FRANK SINATRA – SIMON COWELL’S 50TH BIRTHDAY
OCTOBER 2009
As a once-in-a-lifetime surprise, and much to the delight of guests at Simon Cowell’s 50th birthday party,
DAIICHI SANKYO AT AHA
NOVEMBER 2013
Daiichi Sankyo worked with Sharad and his team at Musion at the ‘American Heart Association’ trade event in Dallas
EDWARDS LIFE SCIENCES SYMPOSIUM
SEPTEMBER 2014
While Sharad was at Musion Das Hologram, he and creative agency Four:55 collaborated with Edwards Lifesciences for its symposium on the latest advances in heart valve surgery technology.
MUNDIPHARMA – EFIC PAIN CONGRESS
SEPTEMBER 2011
EFIC 2011 was one of the largest congresses to date, with more than 4,000 delegates descending on Hamburg to learn about the latest developments in chronic pain management.
NOVARTIS – VOLTAROL – WESTFIELD
OCTOBER 2010
Over 85,000 people experienced a stunning retail experience when Novartis brought its ‘Joy of Movement’ brand to life.
CANNES LIONS NEW DIRECTORS SHOWCASE BY SAATCHI & SAATCHI
JUNE 2010
Since it was started by the late Paul Arden in 1991, the New Directors Showcase is a major event in the Cannes Lions calendar.
EXTELL DEVELOPMENT – ONE RIVERSIDE PLACE
NOVEMBER 2013
Extell Development Company’s 2013 sales campaign focused on a new 35-story condominium of 219 luxury residential apartments.
JANET JACKSON – ESSENCE MUSIC FESTIVAL
JULY 2010
One of the world’s most famous performers, Janet Jackson, opened the Essence Music Festival with a stirring performance of ‘The Pleasure Principle’.
X-MEN: DAYS OF FUTURE PAST
MAY 2014
Twentieth Century Fox’s latest X-Men movie premiered in New York in a way never seen before...
H&M STORE OPENING
SEPTEMBER 2014
H&M’s brief for its Portugese store opening in Lisbon’s fashionable district of Chiado was to make as big a splash as possible. 3D holography made...
TRAFALGAR BY ALFRED DUNHILL
MARCH 2012
Alfred Dunhill, the British luxury brand, built a giant dome to showcase Britain’s four seasons in a holographic form.
BURBERRY
APRIL 2011
Burberry marked the opening of its new Beijing flagship store with a fully immersive 3D holographic runway...
T-MOBILE AND MARIAH CAREY
NOVEMBER 2011
Saatchi & Saatchi created a spectacular virtual conference for Deutsche Telekom's (T-Mobile)...